In Kyrgyzstan and Tajikistan, a large-scale advertising campaign of G-Club has been completed, which allowed increasing the sales of innovative G-Energy and Gazpromneft oils in Central Asia.
The main goal of the campaign is to increase sales and the company brands awareness in the countries of Central Asia. The event was held in the format of the competition between the sales specialists of “Gazpromneft — lubricants” Company distributors.
The campaign allowed to significantly increase the products sale points number in Central Asia. The number of retail outlets, including stores for car spare parts, auto chemicals and lubricants, increased by 185 units in Kyrgyzstan, and by 152 in Tajikistan. At the same time, the volume of products sold in the two countries exceeded more than 300 tons. 16 sellers from 5 distribution companies took part in the event.
As a result of the event, all the participants were awarded certificates, and the winners were awarded cups. The champion of Tajikistan in sales was Muhammadjon Aganovich Kobilov. In Kyrgyzstan the first place was taken by Dokturbek uulu Iskender.